Blog / Guides / Hong Kong 2026
Hong Kong advertising — guides, costs & insights.
Expert guides on every advertising channel in Hong Kong. Real pricing, format comparisons, and practical advice from an agency that buys media every day.
Guide / AgenciesWho Can Help You Advertise in Hong Kong?
- Agencies vs media owners
- Who sells MTR, bus, tram, TV
- 6 questions to ask
- Where Hypertree fits
- Full tramcar body wrap
- Shelter panels from HK$8,000
- Open-top charter & free-ride day
- Cost, formats & ROI
- Body wrap pricing
- Bus-stop lightbox
- Seatback ads
- TCM & Transmac
- 4 provider types
- 10-point scorecard
- Red flags after 3·15
- How GEO is priced
- GEO vs SEO
- Engine-by-engine sources
- What gets cited
- 2026 rules & self-check
- Birthday ad costs
- Station formats
- Booking & approval
- Best stations
- Full wrap pricing
- Super-side & rear
- KMB vs Citybus
- What drives cost
- KOC seeding rates
- KOL tiers
- Juguang ads
- Cross-border reach
- For overseas brands
- Channels & costs
- Localisation
- No local office
- 62 formats priced in HKD
- Cost per week compared
- Lead times & budgets
- Free CSV + PDF
- Every OOH format
- Costs by channel
- Best locations by district
- How to choose
- Nano to Celebrity rates
- IG, YouTube, TikTok, XHS
- Platform comparison
- How to choose KOLs
- Central, CWB, Mong Kok, Tsim Sha Tsui
- Costs by district
- Sogo LED, Harbour Luminous
- Audience profiles
- TVB, ViuTV, HOY TV rates
- myTV SUPER OTT pricing
- Pre-emption system explained
- Budget-level guide
- HKIA formats & costs
- JCDecaux inventory
- 70M annual passengers
- Premium audience targeting
- 1.13M+ HK daily users
- KOL vs KOC strategy
- Ad formats & costs
- OOH + Xiaohongshu combo
- 6.5M monthly crossings
- Border checkpoint OOH
- Dental, beauty, F&B targeting
- MTR + Xiaohongshu strategy
- 500+ vetted HK creators
- IG, YouTube, TikTok, Xiaohongshu
- Transparent pricing
- OOH + KOL integration
- 86M consumers, 11 cities
- 6.5M monthly border crossings
- HK OOH + Mainland digital
- Packages from ¥15K/mo